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Trademark registration in the EU

Overview

We assist our clients in registering their trademarks in the European Union (EU), offering protection against potential infringement and misuse. With a single application, you can secure trademark protection in 27 EU countries within 6-8 months.

Our team will guide you through the entire registration process, from conducting a thorough search of similar or identical trademarks to drafting and filing the application with the relevant authorities. We collaborate closely with you to ensure your trademark is registered in the most suitable classes and jurisdictions for your business needs.

Steps of the trademark registration procedure

Trademark search

A trademark search is conducted to determine whether a similar or identical trademark has already been registered or applied for in the EU. This step helps to identify potential conflicts that may arise during the registration process.

Filing of the application

After completing the search, the trademark application can be submitted to the European Union Intellectual Property Office (EUIPO).

Formal examination

EUIPO will conduct a formal examination of the application to ensure that all requirements have been met, such as payment of the filing fee and submission of the necessary documentation.

It is also checked for absolute grounds for refusal, such as descriptiveness, contradiction of generally accepted moral standards, misleading users, etc.

Opposition period

If the application successfully passes the formal examination, it will be published in the EUIPO Official Bulletin. During the next three months, any interested party may file an opposition against the registration of the TM.

Registration

If no objections are received or the results of their consideration are favorable to the applicant, a decision is made to register the TM.

Advantages of trademark registration in the EU

Exclusive rights

Registration of a trademark gives the owner the exclusive right to use the trademark in the European Union. The owner may prohibit others from using the same or similar trademark in the EU.

Protection

Trademark registration provides legal protection against infringement and counterfeiting, as well as a means to enforce those rights.

Expansion

Registering a trademark in the EU grants you priority rights for registering the same trademark in other countries, facilitating future expansion into new markets.

Brand recognition

Registering a trademark enhances brand recognition and boosts consumer confidence in the quality of your goods or services.

Market advantages

A registered trademark can provide a competitive advantage in the market, as it distinguishes the owner’s products or services from those of competitors.

Conclusion

By registering your trademark with us, you can enjoy the peace of mind that comes with knowing that your brand is protected against any unauthorized use or infringement in 27 EU countries. With our expertise in trademark law, we can help you navigate the complex legal landscape of trademark registration, so that you can focus on growing your business and building your brand.

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